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Light & Wonder, a leading global gaming and entertainment company, has announced its acquisition of Grover Gaming, a prominent developer of charitable gaming content. The move is set to expand Light & Wonder’s portfolio and enhance its content distribution capabilities, particularly in the charitable gaming sector. This acquisition will allow Light & Wonder to introduce a new wave of games tailored for charitable organizations, broadening their offerings and reaching a more diverse audience.
The $150 million deal, which was finalized earlier this week, represents a strategic push by Light & Wonder to solidify its position in the charitable gaming market—a segment that has grown steadily in recent years as more states across the U.S. legalize gaming for fundraising purposes. Charitable gaming typically includes activities such as bingo, pull-tabs, and raffles, with the proceeds benefiting nonprofit organizations. As more states embrace these games as a fundraising tool, the demand for engaging and innovative gaming content has surged, creating a significant growth opportunity for companies like Light & Wonder.
Grover Gaming, based in Greenville, North Carolina, has established itself as a key player in the charitable gaming market, providing a broad range of game development and gaming technology services. The company is known for its suite of high-quality games, including traditional favorites such as bingo and instant-win games, as well as newer offerings designed to modernize the charitable gaming experience. With the addition of Grover Gaming’s content, Light & Wonder will be able to expand its charitable gaming solutions and deliver more engaging, dynamic gaming options to its nonprofit partners.
“We are thrilled to welcome Grover Gaming into the Light & Wonder family,” said Matt Wilson, CEO of Light & Wonder. “This acquisition is a perfect fit for our long-term growth strategy, and it allows us to bring an exciting new suite of games and gaming technologies to the charitable sector. Grover Gaming has a proven track record of developing innovative, high-quality content, and we look forward to integrating their capabilities with our existing offerings to provide even greater value to our customers.”
The acquisition will also strengthen Light & Wonder’s position in the growing U.S. charitable gaming market, which has seen increased interest from nonprofits seeking to raise funds through gaming events and activities. With Grover Gaming’s deep knowledge of the charitable gaming space and its portfolio of popular games, Light & Wonder aims to meet the increasing demand for high-quality content while supporting charitable organizations in their fundraising efforts.
Grover Gaming’s founder and CEO, Garrett Blackwelder, expressed excitement about the opportunity to work with Light & Wonder. “Joining Light & Wonder is a fantastic opportunity for Grover Gaming, and we are excited to bring our expertise in charitable gaming to a broader audience,” said Blackwelder.
“We’ve always been committed to creating fun and rewarding experiences for players, and this acquisition will allow us to expand our reach and continue innovating in the charitable gaming space. ”The acquisition also includes Grover Gaming’s technology and intellectual property, including its game development tools and its industry-leading player management system. This will allow Light & Wonder to further enhance its offerings and bring even more cutting-edge gaming solutions to charitable organizations. Additionally, Grover Gaming’s team of talented developers and industry experts will continue to contribute to the development of new games and technologies, ensuring that Light & Wonder remains at the forefront of the charitable gaming sector.
For nonprofit organizations, this expansion offers a wealth of new opportunities to engage with their communities and increase their fundraising capabilities. By offering more diverse, interactive gaming experiences, charitable organizations can attract a broader base of players and donors, ultimately increasing the funds available for their causes. In addition to expanding its charitable gaming portfolio, Light & Wonder continues to make strides in the wider gaming industry, with a focus on expanding its reach across both digital and land-based gaming platforms. The Grover Gaming acquisition marks a key milestone in the company’s ongoing efforts to diversify its business and tap into new and emerging markets.
As the charitable gaming market continues to grow, Light & Wonder’s acquisition of Grover Gaming positions the company to capitalize on the increasing demand for innovative gaming solutions that can help drive charitable fundraising efforts. By combining their strengths, the two companies are set to redefine the landscape of charitable gaming, offering more engaging and rewarding experiences for both players and nonprofits alike.
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